About Me

Hi, I’m Leticia, an eCommerce and marketing specialist with over 5 years of experience in the field. I hold a Master’s degree in Marketing and Sales from Rome and have a diverse professional background that combines entrepreneurial experience and a deep understanding of customer experience.

Graduation woman in cap and gown smiling in an auditorium with wooden ceiling and stage in background.

Before moving to Europe, I spent 5 years as an entrepreneur in Brazil’s jewelry market, growing my business year after year with consistent profits and expansion. This hands-on experience taught me what it takes to build a successful brand, and it’s that knowledge I bring to my clients now.

Currently, I work as an eCommerce Specialist for the European market at Maxi-Cosi and BebeConfort, one of the largest companies in the world in the baby product market.

In this role, I manage large-scale eCommerce strategies, and in parallel, I enjoy helping entrepreneurs boost their businesses and achieve significant growth.

Two people examining and holding gold jewelry, including necklaces, bracelets, and rings, on a dark surface.

Why Choose Me?

  1. Proven Expertise: With years of experience running my own business and impacting startups and global brands, I understand what it takes to grow and scale a business both on a personal and corporate level.

  2. Collaborative Approach: I believe in working together with my clients to create customized strategies that align with their vision. Expect a transparent, communicative process and a focus on creating the best solutions for your brand.

  3. Results-Oriented: I’ve helped my own business and clients boost sales and expand their reach. Whether it’s through Shopify eCommerce management, SEO, or customer experience strategies, my goal is always to deliver measurable results.

  4. Impactful Brands: I’m dedicated to supporting businesses that make a positive difference in people’s lives. Helping entrepreneurs succeed and seeing the positive impact of their businesses is what drives my work every day.

What's it like working with me?

A smiling young man with brown hair and a beard, wearing a plaid shirt, outdoors in front of a blurred background of buildings and trees.

Freek van Welsenis

CEO at Hable - Netherlands

Working with Leticia over the past 18 months has been an absolute pleasure. She has done an in credible job setting up several of our B2C channels from scratch, including our Shopify website and Amazon stores.

What really stands out is how she’s managed to handle everything—from design and copy to crafting an
intuitive customer journey and tackling the technical setup—all with a level of care and expertise that’s truly
impressive.

Leticia has a deep understanding of customer behavior and knows exactly how to optimize for conversions
and engagement. She’s also incredibly knowledgeable about e-commerce essentials like SEO, which has been
a game-changer for our visibility.

Beyond her technical skills, she brings a thoughtful, creative touch to everything she does, and it’s been
amazing to see the results she’s delivered.

Book your FREE call

You can directly book a free 30-minute call with me. Simply choose an available time on my calendar below, and we’ll discuss how I can help your business grow.

I look forward to connecting!

Contact Me

A smiling woman with curly hair in a white shirt looking at her phone in a cafe or restaurant.

Have a question or need a service that's not listed? Feel free to send me a message, and I’ll be happy to discuss how I can help your business grow.

Let’s connect and make things happen!